Saturday, August 15, 2009

jahnhall for WGACA SS'10

With a dedicated pack of mules, the team and I traversed through Prospect Park in Brooklyn.  Google maps in hand, we made our trek with rugs, blankets, pillows -- and a hookah to shoot What Goes Around Comes Around's Spring 2010 collection.

The collection, inspired by opium dens, Turkey / Morocco -- and a hint of Native American culture successfully makes old things new again.  Ticking stripes, tonal tie-dying and hand-patched denim (as part of the their Custom Vintage Collection) brought about a very Woodstock type vibe.  Military inspired styles brought to mind a quiet nod to the styling in Hair and of that era.  Add to that, the casting (which inadvertently took a decidedly Blue Lagoon turn) of Brian @ Adam and Frances @ Basic, the collection looks young, easy -- and dare I say, breezy.

All in all, a gorgeous day, a gorgeous collection and gorgeous models.  Makes my job gorgeous.

Err, easy.

Head to to see more from the SS'10 collection

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